MA Podcasting

Course Overview This hands-on MA in Podcasting equips you with the complete skill set to create, publish, and market compelling audio content. You will master both the technical and business sides of the industry, from production and branding to audience development and launching your own venture. The program leverages state-of-the-art studios, strong industry connections, and City's renowned journalism heritage to prepare you for a successful career. Key Program Highlights Master technical production skills in professional podcast studios Develop a strategic understanding of branding, marketing, and audience growth Learn from industry experts through guest lectures and partnerships with major networks like the BBC, Spotify, and Global Gain essential business and entrepreneurial skills to launch and run an independent podcast Benefit from City's journalism foundation with training in media law and ethics