BBA Marketing

Course Overview This program at the Frank G. Zarb School of Business empowers you to tailor your education to your unique career ambitions within the dynamic field of marketing. You will explore diverse specializations and master the modern tools needed to effectively engage target audiences and build powerful brands. Key Program Highlights Specialize in high-interest areas like advertising, fashion, or sports marketing. Master cutting-edge communication channels, including social media strategy. Choose from targeted minors in Fashion, Social Media, or International Business. Gain practical skills for developing and executing impactful marketing campaigns. Build a personalized curriculum aligned with your specific professional goals.