MA Innovation Design Management (120 ECTS)

Course Overview This course equips modern leaders with the strategic power of design thinking to drive innovation and achieve a significant competitive advantage. You will learn to integrate creative, right-brain thinking with business and IT strategy to generate sustainable value and transform organizational vision. Key Program Highlights Leverage design as a principal driver for business growth and value generation Integrate creative strategy with business and IT development Master design thinking to foster innovation and sustainable consumer value Transform company vision and organization through an artistic attitude Navigate market disruption and changing consumer behavior effectively