BSc (Hons) Marketing and Management (with a professional placement year)

Course Overview This Marketing and Management BSc equips you with the strategic and analytical skills to tackle modern business challenges, blending core theory with practical application. You will critically evaluate consumer behavior and develop expertise in areas from digital marketing to brand management, preparing you for a dynamic career in global organizations or as an entrepreneur. Key Program Highlights Accredited by the Chartered Institute of Marketing (CIM) and taught within an EQUIS and AMBA-accredited Business School Master key disciplines including digital marketing, consumer behavior, and marketing analytics Gain a strong foundation in business fundamentals like economics, accounting, and law Tailor your degree with optional modules and opportunities like a professional placement year Receive dedicated academic support to develop critical thinking, presentation, and writing skills