Course Overview
Course Overview This MSc International Marketing program prepares you for a dynamic career in global business by providing a comprehensive understanding of cross-cultural challenges and modern marketing strategies. You will learn to develop innovative, sustainable solutions and effective branding and communication plans for a variety of international sectors. The career-focused curriculum is designed to empower you to make a positive impact and serve the common good in a connected world. Key Program Highlights Gain expertise in addressing cross-cultural marketing challenges in a global business environment Learn to leverage technology for sustainable marketing practices and consumer behavior analysis Develop practical skills in international branding, communication, and strategic marketing planning Benefit from a career-focused education built on decades of academic and professional experience Join a diverse community dedicated to socially responsible and globally engaged careers
Available Intakes
May 2026
CampusGlasgow Caledonian University - London Campus
CityLondon
ModeFullTime
Duration12 Months
FeeGBP 16,200