Programs / United Kingdom / University of Reading / BSc Business and Management (Marketing)

BSc Business and Management (Marketing)

University of Reading 🇬🇧 United Kingdom
BSc Bachelor English

Course Overview

Course Overview Develop the marketing expertise to thrive in a dynamic business landscape with the BSc Business and Management (Marketing) degree from Henley Business School. This flexible program provides a comprehensive foundation in core business principles while offering deep, specialized knowledge in modern marketing practices. You will graduate equipped to apply theory to real-world challenges and pursue a successful career in marketing. Key Program Highlights Taught by expert academics from the renowned Henley Business School Gain a strong dual foundation in general business management and specialized marketing Flexible structure with options to specialize in specific marketing areas or switch pathways after the first year Engaging learning approach combining lectures, seminars, and practical workshops Opportunity to enhance your degree with a Placement Year or Study Year Abroad

Available Intakes

September 2026
CampusWhiteknights Campus
CityReading
ModeFullTime
Duration36 Months
FeeGBP 25,850